Quote from TunePocket Support on December 9, 2025, 9:15 pm

Many of Shorts creators are seeing now the same pattern. Views on older Shorts basically die after about 30 days, even on clips that used to be popular.

At the same time, YouTube is showing more Shorts in search, especially fresh uploads and clear "how to" topics.

To sum up Shorts are acting more like 30-day content now. To keep growing you pretty much need to post more often, target real search queries, turn on remixing, use fresh engaging music that people can reuse, and speed up ideas and titles with AI tools.

We put everything into a detailed breakdown here (what’s happening, what to track, and a simple workflow using TunePocket music + tools):

https://www.tunepocket.com/youtube-shorts-algorithm-update-focus-on-freshness-and-search/

Feel free to share your ideas!