UpScrolled is new, growing quickly, and it is attracting creators who want a fresh feed and a platform that claims to be more transparent about how content is handled.
The safest option for most creators is to test UpScrolled while keeping TikTok as your main distribution until you see consistent reach and engagement.
Summary
If you rely on TikTok trends, built-in viral sounds, and established monetization, do not fully switch yet.
If you want early-mover upside, a newer community, and a simpler short-form experience, it is worth cross-posting to UpScrolled now.
Use both for 30 days, compare results, then decide.
Pros of switching to a new platform
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Early mover advantage
Less competition can make it easier to get noticed, especially if you post consistently and comment early on trending posts.
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Fresh discovery
Many creators like the new feed feeling and the idea that smaller accounts can still get attention.
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Familiar format
It feels similar to the short-form scroll most creators already know, so the learning curve is low.
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Multiple post types
You can mix short videos with text posts and photos, which helps if you want to build community, not just views.
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Back-up
If TikTok changes policies (which can happen with ownership change), reach, or trends, you already have a second home and a backup audience.
Cons of moving to UpScrolled
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Smaller audience and weaker creator economy
TikTok still has the scale, brand budgets, and proven monetization pathways. New platforms take time to catch up.
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Feature gaps
Users regularly ask for missing features that exist on mature apps (example: more creator tools, broader language support, live features, and polish).
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Growing pains
When an app grows quickly, systems and safety policies can lag behind real usage.
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Eligibility and age limits
UpScrolled’s terms say the platform is 16+, which can matter if you create for younger audiences or manage accounts for others.
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No comprehensive built-in licensed music library
TikTok’s advantage is how easy it is to grab a trending, licensed sound. With UpScrolled, creators are already asking how music works and why the available selection looks limited or unclear.
Fix for UpScrolled music problem
Edit outside of UpScrolled, use properly licensed audio you control, then upload your finished video.
A simple workflow is download a track from TunePocket, add it in your editor (CapCut, Premiere, Final Cut, DaVinci), export, then post to UpScrolled.
TunePocket gives you royalty-free music and sound effects you can safely use across platforms, including short-form vertical videos, without depending on a platform’s built-in library.
Browse thousands of titles: TunePocket royalty free music and sound effects
Free speech appeal
A big part of UpScrolled’s appeal right now is that it’s being presented (by both the platform and many early adopters) as a free speech alternative for creators who feel burned out by censorship, shadow bans, or unclear enforcement on mainstream apps like TikTok and Meta Platforms.
UpScrolled publicly leans into messaging like no shadow bans and transparent handling, which resonates with people who want political or news-adjacent conversations without feeling quietly throttled.
UpScrolled is not a zero-moderation platform!
UpScrolled own Rules and FAQ say they still restrict content that violates community standards or legal / ethical boundaries (for example hate, harassment, illegal activity, and certain intellectual property issues), just with an emphasis on clearer explanations and user controls.
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FAQ
Should i delete TikTok if i join UpScrolled
No. Start by cross-posting. Keep TikTok until UpScrolled proves it can deliver repeatable reach for your niche.
Is UpScrolled good for creators who do not use trending sounds?
Yes. If your videos rely on your voice, story, expertise, visuals, and soundtrack, you can perform well without needing audio trends.
What if i need music but UpScrolled does not have a big sound library
Use external licensed music. Download a track from TunePocket, add it in your editor, then upload the finished video.
Do i need to be 16 to use UpsSrolled?
UpScrolled terms say users must be at least 16 years old to join.
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