Big brands advertise on TikTok since it provides unique exposure, especially among younger audiences. However, unlike other TikTok video creators who have access to a huge pool of commercial mainstream music to use in their TikTok videos, the brands are not allowed to use music without properly licensing it for commercial use. Learn about the common elements of a great TikTok ad soundtrack, the recent changes to TikTok’s music policy, hear some examples of modern advertisement soundtracks, and see how to upload a completed ad (with music) to TikTok without using a phone.
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